Nowadays, it can be incredibly easy for local businesses to stay in touch with leads and customers, free or very low cost. These simple and sometimes forgotten tactics include online using email marketing and social media or using offline options like sending postcards and having vehicle signage. But, there are definitely some things your business
*Updated for 2019! Original post date April 30th, 2018* Email marketing is fun, right? Well, we know it’s a pain, but we’re trying to be all “spring positive!” No matter the season, it’s important to get the email subject line interesting enough to have recipients open it up. And creating the perfect Spring-themed email subject
Cold emailing is the act of sending out emails to people who are not setup to receive them. In other words, they have not opted-in to receive your emails. These cold emails would be random emailing to potential leads or prospects, either consumers or businesses. But, is cold emailing illegal and/or spam? That’s a very
Your Facebook ad objectives, or your advertising objective overall, is what you want people to do when they see your ads. When you create an ad, you first choose your objective. The objective you choose aligns with your overall business goals. Looking for what’s changed? Take a look at the changes recently made recently to
We know, you have a product and you want to sell it. We get it. Your customers get it. The biggest change we see in website blog conversions is when business owners stop selling in their blog because it’s just not the place to do it. And it’s not how you drive traffic from blogs.
The CAN-SPAM Act of 20013 was signed into law by President George W. Bush on December 16, 2003. The act was established as the United States’ first national standards for the sending of commercial e-mail and is in an attempt to require the Federal Trade Commission (FTC) to enforce its provisions. The CAN-SPAM Act doesn’t