139 Spring Email Subject Line Ideas Theme

by Start Small Media / Monday, April 30, 2018 / Published in Blog, Email Marketing, Marketing, Sales, Selling

Email marketing is fun, right? Well, we know it’s a pain, but we’re trying to be all “spring positive!”

No matter the season, it’s important to get the email subject line interesting enough to have recipients open it up.

And creating the perfect Spring email subject line has quite the choices. Next to Christmas and Black Friday, it’s one of the biggest times of year for sending out emails. And, you my think you only have Easter and St. Patrick’s Day, we have a list of the holidays and events that make for excellent email marketing in the spring months from March through May.

2018 Spring Holidays

Academy Awards – March 4
March Madness – March 13 through April 2
Daylight Saving Time – March 11
St. Patrick’s Day – March 17
First day of spring – March 20
Opening day for Major League Baseball – March 29
Good Friday – March 30
Easter – April 1
April Fools’ Day – April 1
Friday the 13^th – April 13
Tax Day – April 17
Earth Day – April 22
Star Wars Day (May the Fourth Be With You) – May 4
Kentucky Derby – May 4-5
Cinco de Mayo – May 5
Mother’s Day – May 13
Memorial Day – May 28
Father’s Day – June 17th
SUMMER BEGINS! – June 20th!

Freshen up your email subject lines….

Use a tested subject line formula

Writing subject lines is a lot more than just an exercise in creative writing. Data consistently shows that open rates increase when you follow one of the following formulas.

Use questions – Help your subscribers think about how the question you are asking relates specifically to them. When you ask a thought provoking question, your open rates may increase.
“How To” – Tell your reader exactly how your content will help them in the subject line. This will leave them wanting more information.
Scarcity – When there is only a short amount of time to get a deal, subscribers will click.
Announcement – When something is new, your brand-lovers will go nuts with excitement.
Numbers – Using a number can lead to a 57% increase in open rates. When in doubt, use a number to increase your open rates.
Curiosity – Piquing curiosity is a great way to draw subscribers in. If you know what makes your customers tick, use it to your advantage in your subject lines.
Surprise – The unexpected surprise pleases subscribers and leads them to open your content.
Personalization – Everyone loves to see their own name, especially from their favorite brand. Have their name? Use it! You can even go beyond just first name and personalize on other things like a recent purchase, or a preference.
Emoji – Remember to try adding a few emoji if it’s appropriate for your business as emoji have been shown to increase open rates and with fun choices like clovers, bunnies, and flowers, you can make your subject lines pop.

Use the holiday to your advantage when sending out promotions

It may seem obvious, but when you write copy for your Spring email marketing campaigns, make sure you convey that your promotion is in celebration of that particular holiday.

If you are running a promotion for Easter, then include the word “Easter,” or words that obviously are associated with Easter like “hop,” “egg,” “cracked,” “bunny,” “basket,” “hunt for eggs,” etc.

Not only will these holiday words thrill your subscribers, but they will also induce the scarcity principle because they automatically understand the promotion will end w

84 Spring Email Subject Lines (March 21st)

March into Spring with Our Lowest Rates!
TODAY ONLINE! Get everything they’ll need for Spring!
A little something extra for your spring events
Happy Spring from {business name}!
Hello, Spring. Goodbye, Subtlety.
Spring dresses! Our buyer shares her faves
Spotted: Sequins for Spring
Your spring-getaway packing list (for real-life budget)
Grill pans, egg cups + more Easter brunch helper-outers.
Swing Into Spring
Spring is Coming! Shop accordingly
A NEW spring trend to fall for
NEW! Our Spring pre-collection is now online…
I Spy New Spring Arrivals!
What’s New for Spring?
SPRING ARRIVALS have burst into bloom
New Season, New Styles, New Colours
New bright & colorful trends for Spring!
Spring Fever at {business name}
The Latest Spring Catalog is Here! See What’s Inside…
Indulge in a Spring Fling
Be snap-happy this spring
Spring’s biggest deals are here. Get ’em before they’re gone.
Spring Into These New Arrivals
Florals For Spring? Shocking, We Know!
Our Spring BLOWOUT. You NEED to see these prices
Spring into Summer with our latest campaign
Spring Yo Self!
You’re invited! Soak up spring with us…
Get sprung on these deals
Hit a home run with these pitchin’ deals
This is the sale you’re looking for
As temperatures rise, our prices decline
Spring Forward? Jump in
Sending Spring thoughts + sweet treats!
Just warming up
Transition to spring, flawlessly
You’d be a fool to miss this 😉
It’s a good Friday
Eat like a Triple Crown winner
A Derby Day Win: The Perfect Mint Julep from Jim Meehan
Spring’s New Sidekick Has Arrived
Spring showers won’t stop us | $30 off
Trend alert! These Spring styles are a must.
Stock up for SPRING with up to 60% OFF
Get happy! The best of spring is here + 25% off your order
Are you ready for spring?
Pre-Spring arrivals + an extra 25% off all sale
Get Ready for Warmer Weather
Just for you…a first look at Spring
Meet our 4 top trends for spring
SPRING HAS ARRIVED. Shop it first!
Save 20% on NEW spring looks
Save 20% on wild spring looks
Ready for a Spring Fling Sale? Up to 45% Off!
Spring Sale is here: 30% off
In With The New! Spring Styles On Sale!
Spring Forward Sale Starts Now!
Time to change it up: Spring is on the way.
Spring Inspired Styles – On Sale Now
Explore our new spring fashion
Your 5 must-have spring essentials
Sick of Winter Storms? Think Spring!
What’s Trending for Spring?
SPRING CLEANING – UP TO 70% OFF ALL SALE ITEMS!
Think Spring and Save 25% TODAY ONLY!
Celebrate spring with a treat.
Spring Cleaning Sale 55% Off Everything Winter Must Go!
Spring Cleaning Sale | Take 20% off your purchase
Dreaming of Spring? Shop our newest styles ON SALE!
Spring Essentials: Must-Haves for Every Wardrobe!
Ready for a Spring Fling Sale? Up to 45% Off!
Kick Back in these Spring Favorites
Just For You, A First Look At Spring…
Leap into spring savings!
Spring Fever: My NEW Collection Has Just Dropped!
Spring Break Sale Begins! Up to 70% OFF
March into Spring with pretty new tops
Huge Spring Sale You Don’t Want to Miss!
10 Spring Essentials + 25% off
New Spring Arrivals – On Sale and Ships Free!
Freshen Up Your Spring Wardrobe
Spring-fresh finds are here! Shop Now!
Feels like spring! Shop for it with 25% off spring-ready styles.

Spring Break Email Subject LineSpring Break Planning: When to Cruise Where and Romantic All-Inclusive Resorts

Find a #springbreak state of mind

Spring Break: Sun, Surf, Sand & Style!

What’s your spring break style?

Save 30% on your Spring Break Getaway

25% Off Sitewide – Spring Break Ready Sale

We’re giving you a break for spring break

Daylight Savings Email Subject Lines

What goes with daylight savings? savings.

March Email Subject Lines

March into savings!

March into Spring with Our Lowest Rates!

March in the Garden at Sloat Garden Center

Slam dunk deals for March Madness!

St Patricks Day Email Subject Lines (March 17th)

We’re saving you a lot of green this St. Patrick’s Day

It’s your lucky day – an exclusive coupon just for you

April Email Subject Lines

This sale is no joke!
Don’t be a fool: Everything is 25% off today only!
Spring forward for savings!
Save more than time during Daylight Saving Time

Easter Email Subject Lines

We’ve got eggs-celent deals – just for you!
Big sales event – Hop to it!
Go down the savings rabbit hole
Ears to you – an exclusive coupon just for you!
Easter’s early: Are you ready?
Is your basket ready? Easter arrivals are here.
Don’t miss out our eggciting Easter deals! + Passover picks!

Tax Day Email Subject Lines (April 15th, approx)

Tax Day Sale: You’ll love these deductions
Tax Relief and Spring Delights

Earth Day Email Subject Lines

Save money & save the planet this Earth Day
Happy Earth Day!
The best deals in the galaxy
Save some green on Earth Day!

May Email Subject Lines

Here’s a deal you MAY enjoy!
May the fourth be with you

Cinco De Mayo Email Subject Lines (May 5th)

Top 10 Bean & Cheese Casserole Recipes
Happy Cinco De Mayo! Save 15% During Our Cinco 5 Hour Sale
Top Gear Deals for Cinco De Mayo!
50 Deals up to 50% Off
It’s a Fiesta: Save 20%
Prices worth taco-in’ about

Mothers Day Email Subject Lines (May, second Sunday)

It’s the mother of all sales!Our recommended lineup for Mom
$10 Credit = The Ultimate Mom Hack!
Mothers deserve wireless
Last chance! Order today for Mother’s Day Delivery
Carry-alls for Mom
Gifts that will make it to Mom in time (Phew!)
To Mom With Love! Shop Mother’s Day Gifts.
Mom You are the Best. Shop for Mum.
For Mom, For You. Shop Gifts and Gear.
The Best Mother’s Day Gifts
She’s Got Great Taste. Let Her Choose. Send a Gift Card!
Cool Mom, Cool Toms
Perfect gift for a mother like no other
Call your mom. NOW
Mama Always Said