152 Spring Email Subject Line Ideas – UPDATED JAN 2023

*Updated Jan 2023

Email marketing is fun, right? Well, we know it’s a pain, but we’re trying to be all “spring positive!”

No matter the season, it’s important to get the email subject line interesting enough to have recipients open it up. And creating the perfect Spring-themed email subject line has quite the choices.

Next to Christmas and Black Friday, it’s one of the biggest times of the year for sending out emails. And, you may think you only have Easter and St. Patrick’s Day, we have a list of the holidays and events that make for excellent email marketing in the spring months from March through June.

But, where should you start? First, lets start with freshening up your current email subject lines that you have planned going out or scheduled for new signups, and yearly or seasonal campaigns.

How To Freshen Up Your Spring Email Subject Line

Use a tested subject line formula to freshen up your email subject line like these >

Writing subject lines is a lot more than just an exercise in creative writing. Data consistently shows that open rates increase when you follow subject line formulas.

Use the Holiday to Your Advantage When Sending Out Promotions

It may seem obvious, but when you write copy for your Spring email marketing campaigns, make sure you convey that your promotion is in celebration of that particular holiday.

If you are running a promotion for Easter, then include the word “Easter,” or words that obviously are associated with Easter like “hop,” “egg,” “cracked,” “bunny,” “basket,” “hunt for eggs,” etc.

Not only will these holiday words thrill your subscribers, but they will also induce the scarcity principle because they automatically understand the promotion will end. This creates a time-sensitive urge that increases readers’ chances to take action.

2023 Spring Holidays & Event Dates

Daylight Savings Time – March 12
St. Patrick’s Day – March 17
First Day of Spring – March 20
Opening day for Major League Baseball – March 30
April Fools’ Day – April 1
Good Friday – April 7
Easter – April 9
Spring Break – April 17-21
Tax Day – April 18
Earth Day – April 22
Star Wars Day (May the Fourth Be With You) – May 4
Cinco de Mayo – May 5
Mother’s Day – May 14
Memorial Day – May 29
Father’s Day – June 18
First Day of Summer – June 21

152+ Spring-Themed Email Subject Lines

These lists below include holidays from March – June and are listed in order of the holiday as they happen in the year.

March Email Subject Lines (March)

• March into savings!
• March into Spring with Our Lowest Rates!
• March in the Garden at Sloat Garden Center
• Slam dunk deals for March Madness!

Daylight Savings Email Subject Lines (March 12, 2023)

• What goes with daylight savings? Savings.
• Spring forward with these cool new organizing tips
• Spring Forward? Jump on in!

St Patricks Day Email Subject Lines (March 17, 2023)

• We’re saving you a lot of green this St. Patrick’s Day
• It’s your lucky day – an exclusive coupon just for you

84 Spring Email Subject Line List (March 20, 2023)

1. March into Spring with Our Lowest Rates!
2. TODAY ONLINE! Get everything they’ll need for Spring!
3. A little something extra for your spring events
4. Happy Spring from {business name}!
5. Hello, Spring. Goodbye, Subtlety.
6. Spring dresses! Our buyer shares her faves
7. Spotted: Sequins for Spring
8. Your spring-getaway packing list (for real-life budget)
9. Grill pans, egg cups + more Easter brunch helper-outers.
10. Swing Into Spring
11. Spring is Coming! Shop accordingly
12. A NEW spring trend to fall for
13. NEW! Our Spring pre-collection is now online…
14. I Spy New Spring Arrivals!
15. What’s New for Spring?
16. SPRING ARRIVALS have burst into bloom
17. New Season, New Styles, New Colours
18. New bright & colorful trends for Spring!
19. Spring Fever at {business name}
20. The Latest Spring Catalog is Here! See What’s Inside…
21. Indulge in a Spring Fling
22. Be snap-happy this spring
23. Spring’s biggest deals are here. Get ’em before they’re gone.
24. Spring Into These New Arrivals
25. Florals For Spring? Shocking, We Know!
26. Our Spring BLOWOUT. You NEED to see these prices
27. Spring into Summer with our latest campaign
28. Spring Yo Self!
29. You’re invited! Soak up spring with us…
30. Get sprung on these deals
31. Hit a home run with these pitchin’ deals
32. This is the sale you’re looking for
33. As temperatures rise, our prices decline
34. Spring Forward? Jump in
35. Sending Spring thoughts + sweet treats!
36. Just warming up
37. Transition to spring, flawlessly
38. You’d be a fool to miss this ?
39. It’s a good Friday
40. Eat like a Triple Crown winner
41. A Derby Day Win: The Perfect Mint Julep from Jim Meehan
42. Spring’s New Sidekick Has Arrived
43. Spring showers won’t stop us | $30 off
44. Trend alert! These Spring styles are a must.
45. Stock up for SPRING with up to 60% OFF
46. Get happy! The best of spring is here + 25% off your order
47. Are you ready for spring?
48. Pre-Spring arrivals + an extra 25% off all sale
49. Get Ready for Warmer Weather
50. Just for you…a first look at Spring
51. Meet our 4 top trends for spring
52. SPRING HAS ARRIVED. Shop it first!
53. Save 20% on NEW spring looks
54. Save 20% on wild spring looks
55. Ready for a Spring Fling Sale? Up to 45% Off!
56. Spring Sale is here: 30% off
57. In With The New! Spring Styles On Sale!
58. Spring Forward Sale Starts Now!
59. Time to change it up: Spring is on the way.
60. Spring Inspired Styles – On Sale Now
61. Explore our new spring fashion
62. Your 5 must-have spring essentials
63. Sick of Winter Storms? Think Spring!
64. What’s Trending for Spring?
65. SPRING CLEANING – UP TO 70% OFF ALL SALE ITEMS!
66. Think Spring and Save 25% TODAY ONLY!
67. Celebrate spring with a treat.
68. Spring Cleaning Sale 55% Off Everything Winter Must Go!
69. Spring Cleaning Sale | Take 20% off your purchase
70. Dreaming of Spring? Shop our newest styles ON SALE!
71. Spring Essentials: Must-Haves for Every Wardrobe!
72. Ready for a Spring Fling Sale? Up to 45% Off!
73. Kick Back in these Spring Favorites
74. Just For You, A First Look At Spring…
75. Leap into spring savings!
76. Spring Fever: My NEW Collection Has Just Dropped!
77. Spring Break Sale Begins! Up to 70% OFF
78. March into Spring with pretty new tops
79. Huge Spring Sale You Don’t Want to Miss!
80. 10 Spring Essentials + 25% off
81. New Spring Arrivals – On Sale and Ships Free!
82. Freshen Up Your Spring Wardrobe
83. Spring-fresh finds are here! Shop Now!
84. Feels like spring! Shop for it with 25% off spring-ready styles.

April Email Subject Lines

• This sale is no joke!
• Don’t be a fool: Everything is 25% off today only!
• Spring forward for savings!
• Save more than the time during Daylight Saving Time

Easter Email Subject Lines (April 9, 2023)

• We’ve got eggs-celent deals – just for you!
• Big sales event – Hop to it!
• Go down the savings rabbit hole
• Ears to you – an exclusive coupon just for you!
• Easter’s early: Are you ready?
• Is your basket ready? Easter arrivals are here.
• Don’t miss out our eggciting Easter deals! + Passover picks!

Spring Break Email Subject Lines (mid-April 17-21)

• Find a #springbreak state of mind
• Spring Break: Sun, Surf, Sand & Style!
• What’s your spring break style?
• Save 30% on your Spring Break Getaway
• 25% Off Sitewide – Spring Break Ready Sale
• We’re giving you a break for spring break

Tax Day Email Subject Lines (April 18, 2023)

• Tax Day Sale: You’ll love these deductions
• Tax Relief and Spring Delights

Earth Day Email Subject Lines (April 22, 2023)

• Save money & save the planet this Earth Day
• Happy Earth Day!
• The best deals in the galaxy
• Save some green on Earth Day!

May Email Subject Lines

• Here’s a deal you MAY enjoy!
• May the fourth be with you
• It’s Getting Hot! And so are our deals!
• 6 Cinco De Mayo Email Subject Lines
• Top 10 Bean & Cheese Casserole Recipes
• Happy Cinco De Mayo! Save 15% During Our Cinco 5 Hour Sale
• Top Gear Deals for Cinco De Mayo!
• 50 Deals up to 50% Off
• It’s a Fiesta: Save 20%
• Prices worth taco-in’ about

Mother’s Day Email Subject Lines (May 14, 2023)

• It’s the mother of all sales! Our recommended lineup for Mom
• $10 Credit = The Ultimate Mom Hack!
• Mothers deserve wireless
• Last chance! Order today for Mother’s Day Delivery
• Carry-alls for Mom
• Gifts that will make it to Mom in time (Phew!)
• To Mom With Love! Shop Mother’s Day Gifts.
• Mom You are the Best. Shop for Mum.
• For Mom, For You. Shop Gifts and Gear.
• The Best Mother’s Day Gifts
• She’s Got Great Taste. Let Her Choose. Send a Gift Card!
• Cool Mom, Cool Toms
• Perfect gift for a mother like no other
• Call your mom. NOW
• Mama Always Said…

Memorial Day Email Subject Lines (May 29, 2023)

• Yes, we’re open on Memorial Day!
• A long sale for a long weekend
• Start saving on the unofficial start of summer
• Stars, stripes & savings!
• Your 3-day weekend just got better
• Save and get in a summer state of mind
• It’s time for grillin’, chillin’ and fillin’ your cart
• Big deals for your big 3-day weekend!
• Save 50% on these Memorial Day markdowns
• The Countdown to Memorial Day Sale starts…now!
• Chill, Grill & SHOP! 50% Off ALL Dresses & Rompers!

Father’s Day Email Subject Lines (June 18, 2023)

• Without Father ado
• OMG, it’s Father’s Day
• Gift Ideas for Grads and Dads
• BIG BOTTLES Rock as Gifts for Dads & Grads

Get a personal 1-on-1 email consult (that will superpower your next campaign)!

Updated: 2019, 2020, Jan 2023
Original post date April 30th, 2018*