Start Small Go Big Academy Course Breakdown

Start Small Media has launched the Start Small Go Big Academy!

The Start Small Go Big Academy is a 6-Week Module Program. The program was created based on in-person training marketing concepts specific to small business owners. Every course has been designed to give in-depth training on crucial online marketing concepts with a very personal, one on one feeling.

The program's pace is each module would be consumed in 1 week. However, there is an accelerated program that can be purchased to go through the program in less than 3 weeks.

The modules are listed below with their courses and descriptions.

SSM Academy 6 Modules

MODULE #1 : Build the Foundation

Business Basics: 4 Questions

When the going gets tough in the beginning phases of building a business, you can get lost. You need a basic compass to find your motivation and a way back. These four key questions are the heart of your business and will keep you moving forward during any trouble times.

Core Specialty Niche

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Branding Your Business

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Organize, Plan & Strategize

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Image & Post Design

Learn how to design website sidebar images to drive traffic to freebies and pages.
Learn how to design social media post images that are eye catching and flow perfectly with your brand.
Learn how to design basic HTML call-to-action buttons and other key engagement items

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MODULE #2 : Develop Your Online Presence

Create a Website in 30 Minutes: Hosting & WordPress Setup + Key Plugins

10 super easy steps designed for the beginner to show you how to get your domain, get a user friendly 3rd party hosting page and account, how to upload WordPress and how to upload a theme.
Included in this section will be a walkthrough of the must-have plugins to make your site flow amazing from the very first day.

Social Identity Platforms: Create & Optimize

A complete walkthrough of creating social media business pages and how to best optimize them for lead generation and increase conversions.

Walkthrough setups include:
Facebook business page setup and optimization
Google + page setup and optimzation
YouTube page setup and optimization
Pinterest business page setup and optimization
LinkedIn business page setup and optimization

Online Presence Tools & Resources

We provide you lists and examples of our favorite online tools to help you work most efficiently online.

BONUS 1: Worksheet - Be Social In 10 Minutes

Easily knock out your online social media management in less than 10 minutes a day with this easy to follow checklist.

BONUS 2: Live Video Streaming

We show you how to increase your online visibility to build your business's brand recognition using online streaming methods.

MODULE #3 : Prospecting

Target Marketing Identification

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Buyer Cycle Touchpoints

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Hero Product

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Sales Lyrics

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Retargeting Part 1

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Prospecting Tools & Resources

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Quiz: Optional

Take this quiz to master the lessons in this course

BONUS 3: Mastering Follow-Up - 5 in 45

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BONUS 4: Maximize Keyword Research Results

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MODULE #4 : Strategies

Keyword Targeting Strategy

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Retargeting Part 2

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Content Strategy

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Article & Post Layouts

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Email List Building

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Email Marketing

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Editorial Calendars & Post Scheduling

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Advertising Strategy: Online & Offline

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Strategy Tools & Resources

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Quiz: Optional

Take this quiz to master the lessons in this course

BONUS 5: Funnel Strategies

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MODULE #5 : Building Relationships & Reputation Management

Networking

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Local & Online Presence

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Newsletters

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Loyalty Programs

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Engagement

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Reputation & Review Management

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Offers

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Reputation Management Tools & Resources

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BONUS 6: Review Response & Request Templates

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MODULE #6 : Key Measurements

Milestone Measurements

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Competitive Landscape & Analysis

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Google Analytics

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Social Media Analytics

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Website Analytics

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Easy Conversion Calculations (ROI, CPL & ROP)

Learn how to calculate your ROI, CPL and ROP with easy formulas and worksheets.
Learn how these formulas can be used to adjust your marketing and advertising budget to increase profits and minimize wasted dollars spent.

FREE and Paid Advertising

Find out the top ways advertise with $0 and shoestring budgets.

Measurement Tools & Resources

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Quiz: Optional

Take this quiz to master the lessons in this course

BONUS: Google Adwords & Keywords Tool

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BONUS: SEO Checklist

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Email Us at Info@StartSmallMedia.com

Start Small Go Big Academy Course Breakdown

Start Small Media has launched the Start Small Go Big Academy!

The program's pace is each module would be consumed in 1 week. However, there is an accelerated program that can be purchased to go through the program in less than 3 weeks.

The modules are listed below with their courses and descriptions.

MODULE #1 : Build the Foundation

Business Basics: 4 Questions

When the going gets tough in the beginning phases of building a business, you can get lost. You need a basic compass to find your motivation and a way back. These four key questions are the heart of your business and will keep you moving forward during any trouble times.

Core Specialty Niche

text

Branding Your Business

text

Organize, Plan & Strategize

text

Image & Post Design

Learn how to design website sidebar images to drive traffic to freebies and pages. Learn how to design social media post images that are eye catching and flow perfectly with your brand. Learn how to design basic HTML call-to-action buttons and other key engagement items

MODULE #2 : Develop Your Online Presence

Create a Website in 30 Minutes: Hosting & WordPress Setup + Key Plugins

Social Identity Platforms: Create & Optimize

Online Presence Tools & Resources

We provide you lists and examples of our favorite online tools to help you work most efficiently online.

BONUS 1: Worksheet - Be Social In 10 Minutes

Easily knock out your online social media management in less than 10 minutes a day with this easy to follow checklist.

BONUS 2: Live Video Streaming

We show you how to increase your online visibility to build your business's brand recognition using online streaming methods.

MODULE #3 : Prospecting

Target Marketing Identification

tex

Buyer Cycle Touchpoints

text

Hero Product

text

Sales Lyrics

text

Retargeting Part 1

text

Prospecting Tools & Resources

text

Quiz: Optional

Take this quiz to master the lessons in this course

BONUS 3: Mastering Follow-Up - 5 in 45

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BONUS 4: Maximize Keyword Research Results

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MODULE #4 : Strategies

Keyword Targeting Strategy

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Retargeting Part 2

text

Content Strategy

text

Article & Post Layouts

text

Email List Building

text

Email Marketing

text

Editorial Calendars & Post Scheduling

text

Advertising Strategy: Online & Offline

text

Strategy Tools & Resources

text

Quiz: Optional

Take this quiz to master the lessons in this course

BONUS 5: Funnel Strategies

text

MODULE #5 : Building Relationships & Reputation Management

Networking

tex

Local & Online Presence

text

Newsletters

text

Loyalty Programs

text

Engagement

text

Reputation & Review Management

text

Learn how to design website sidebar images to drive traffic to freebies and pages.
Learn how to design social media post images that are eye catching and flow perfectly with your brand.
Learn how to design basic HTML call-to-action buttons and other key engagement items

Learn how to calculate your ROI, CPL and ROP with easy formulas and worksheets.
Learn how these formulas can be used to adjust your marketing and advertising budget to increase profits and minimize wasted dollars spent.